Did you know that Google offers a tool that can optimize your campaign budget for you? It's called Campaign Budget Optimization (CBO), and it can...
How To Ignite Your Digital Marketing Strategy
Just like people, different brands have different levels of popularity. Some brands are more well-known than others and some are more preferred by consumers. So,...
iOS14 & iOS 15 Tornado Impacts Facebook Ad Performance: Here’s How to Fix It!
The Secret Sauce Behind Our Success Fixing iOS14 & iOS15 Updates As we all know by now, on September 18th, Apple released their operating system...
37 Free Tools To Use To Make Your Website Stand Out In A Sea Of Competitors
We all know that SEO is important for driving traffic to our website. But what if you don't know where to start? Or you're short...
Facebook Ads: Complete Guide to Link Your Facebook Ad Account to an Agency
In this article, we’ll explain how to link your Facebook Business Manager account to Ignite Digital, while editing permissions for Ignite Digital’s ad specialists. This...
Organic Vs Paid Search: Explained
Did you know that the total internet users around the world make 3.5 billion searches every day on Google alone? If you include the total...
How To Build A Great Google Adwords Campaign
So you've built a great brand page with engaging content, fantastic design and a solid user interface. Your product has officially launched and has a...
How to Increase Lead Generation: Website Edition
Businesses today do everything in their power to get their audience from different verticals (Facebook, email, walk-ins...etc) to their websites. Even though there website isn't...
How to Track Marketing Campaigns By Using Google Analytics
The single most important objective behind any online marketing campaign is to drive traffic to your site. However, it is important for companies to know...
20 Must Know Digital Marketing Definitions
If you are new to digital marketing, understanding the complex jargon that dominates the industry can be complicated. With words such as conversion and acronyms...
