There are currently zero cannabis dispensary marketing regulations for processors, producers and registered dispensaries in Maryland. Initially, it may seem like marketing your dispensary will come easy due to the absence of prohibited marketing acts but quite the opposite is significantly more likely if you don’t take advantage of dispensary SEO.
Maryland Cannabis Dispensary Marketing
Fortunately, the lack of weed dispensary marketing regulations provides medical dispensaries full range when it comes to their marketing. However, this can also result in higher competition, as dispensaries with more funds can invest in larger marketing tactics, such as billboards, television advertisements and radio ads, which can put start-ups and smaller medical dispensaries far back in the list of dispensaries available.
As such, it’s crucial to use organic marketing tactics to appear in search engine result pages and to start generating leads, customers, and sales. Dispensary SEO is an affordable marketing strategy that doesn’t require a large overhead to reap the benefits.
Since dispensary SEO is a remarkably authentic way to market, your dispensary will maintain rank in the search engines if the state of Maryland chooses to impose cannabis dispensary laws and regulations in the future.