Businesses today do everything in their power to get their audience from different verticals (Facebook, email, walk-ins...etc) to their websites. Even though there website isn't...
How to Track Marketing Campaigns By Using Google Analytics
The single most important objective behind any online marketing campaign is to drive traffic to your site. However, it is important for companies to know...
20 Must Know Digital Marketing Definitions
If you are new to digital marketing, understanding the complex jargon that dominates the industry can be complicated. With words such as conversion and acronyms...
How to Increase Lead Generation: Facebook Ad Edition
When a business is running a PPC campaign, it is important to turn visitors into leads since they are paying money for every click. One...
5 Methods to Run a Successful PPC Audit
If you are running a PPC (Pay Per Click) campaign for your business, it is important to learn whether it is working the way you...
Google AdWords vs. Facebook Ads – Battle Royale
When it comes to online advertising, Google is the most dominant platform that companies turn to. While the online ad revenues of Google in 2012...
3 Brand New, Cutting Edge SEO Tools
The SEO/SEM Times Are A-Changin' Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are no longer strategies that only the most tech-savvy and hardcore...