5 Methods to Run a Successful PPC Audit

If you are running a PPC (Pay Per Click) campaign for your business, it is...

#Sochi Olympics Analyzed on Twitter

The Olympics are here and we have been glued to CBC watching the Olympics. We can't get...

How to Use Google Analytics: Intermediate

Using Google Analytics at a basic level to find information about visitors, traffic sources, site...

How to Increase Lead Generation: Twitter Edition

Lead generation is a key purpose of social media marketing for businesses. If a social...

Why Do Companies Need To Have a Social Media Page?

There are still many companies out there today that have not taken that next step...

Top 9 Social Media Successes of 2013

There are a very few companies that get social media communications right. Those which fail...

Top 6 Social Media Fails of 2013

Social media platforms are a crazy place for businesses. In their enthusiasm to remain the...

Canadian Marketers Outlook 2014 Survey Report

I would like to take this opportunity to personally thank many of the companies and...

How to Use Google Analytics: Basic

For marketers responsible for tracking the performance of a website, Google Analytics is by far...

Google AdWords vs. Facebook Ads – Battle Royale

When it comes to online advertising, Google is the most dominant platform that companies turn...

Google Analytics ‘Not Provided’ Keywords: What Does It Mean And How Does It Affect Me?

If you are new to Google Analytics, there are a lot of things you need...

Getting Started with SharePoint Development

For businesses that need to create corporate applications, SharePoint Development tool by Microsoft is one...

Step-By-Step Guide to Create a Twitter Account and Jump Start Your Follower Count

For businesses, a Twitter account can be extremely useful when it comes to building their...

2014 Marketers Perspective Survey

We are always looking for ways that we can help marketers across Canada. One of the biggest...

Google’s Hummingbird Update – What is It?

Recently, Google announced a major change in its search algorithm after many years. The new...

What is Local Internet Marketing?

With the recent changes made to the way search engines work, local businesses stand to...